AutoRevo Names New Marketing Director : Melissa Maxey Joins the Industry-Leading Vehicle Marketing Platform to Manage AutoRevo's Marketing, Promoti
DALLAS (Business Wire EON) July 22, 2008 -- Maxey brings over 10 years of experience to AutoRevo's management team and will be responsible for the development and execution of all marketing, promotional, and branding efforts. From communicating with current customers to marketing and lead generation, Melissa will oversee all marketing initiatives to further increase AutoRevo's visibility among Online Service Providers in the Automotive Industry.
"I am thrilled with Melissa's decision to join the AutoRevo family. She's a wonderful asset and key to our company's continued rapid growth," stated Chad Polk, CEO of AutoRevo. "Ms. Maxey will manage all marketing initiatives of AutoRevo and its platform of products; her proven success and extensive experience will help us tremendously."
"AutoRevo has enjoyed incredible growth and success, and I'm excited to join such an innovative team and assist in the company's projected expansion," said Melissa Maxey, AutoRevo's Director of Marketing. "AutoRevo's technology, leadership and forward thinking are a combination unmatched in this industry. I'm looking forward to further developing AutoRevo's platform to help our customers meet the increasing demand for online marketing solutions."
Maxey has worked in the software industry for eight years, specializing in start-ups in the automotive market. Prior to working with AutoRevo, she previously held senior management positions with lanelogic, Inc., caroffer, Inc. and American Auto Exchange, Inc. Melissa holds a B.S. in Marketing from Oklahoma State University, Stillwater, OK.
About AutoRevo:
With over 700 clients across North America, AutoRevo has established itself as the premier provider of on-demand software for automotive dealerships marketing and selling cars online. Delivered as software-as-a-service (SaaS), the company's vehicle marketing system (VMS) provides dealer websites, VIN descriptions, photos, custom ad templates, vehicle history reports, custom window stickers and other buyer tools that empower automotive dealerships to advertise and market inventory in real-time.
The company is aligned with some of the world's leading automotive e-commerce sites and makes it easy to incorporate existing content from eBay Motors, AutoTrader, Cars.com, Craigslist, Google, Vehix, CarSoup, and hundreds more. AutoRevo is headquartered in Dallas, TX, and is recognized as a Preferred Solution Provider for eBay Motors. More about the company can be found on its Web site http://www.autorevo.com and blog http://blog.autorevo.com.
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